Salena LeDonne (b. 1998) is a freelance writer and lifestyle content creator based in Brooklyn, NY.
She currently leads digital marketing for
Shop-Peche, a womenswear boutique, and
Smor, a Nordic-inspired eatery, while also maintaining her personal newsletter and socials under the name Sincerely, Salena. Other clients include: Brooklinen, Gantri, and Odele Beauty.
She graduated with a BA in Communications: Media Studies and minors in Creative Writing and Literature. She is known for a humble piece of advice, a dreamy visual, and a strong cup of coffee.
Sincerely, Salena
I’ve been sharing my stories online since I was 17 years old. Over the past decade, my blog has grown with me, evolving into a multimedia project spanning multiple platforms and reaching a combined audience of over 30,000. As a deeply sentimental observer, I’m always documenting life’s moments—whether through my journal or the lens of my iPhone. Curating and sharing these glimpses into my world is my passion, and I find true joy in inviting others to experience them with me.
This video received 5 million views, 850k likes, and the editing style became a viral trend.
Examples of my
UGC work
I work primarily with home, lifestyle, wellness, fashion, food & beverage brands to produce tailored user-generated content that feels genuine (not ad-like!)
Additional brand partnerships include: Canopy, Quince, Quiet Town, Táche, Lohn, Wynk, Andecdote Candles, Athletic Brewing, Skinfix
Get in touch
Available for all of your digital storytelling needs :)